These days buyers expect more from a house. They are not interested in buying a house with projects to do. Milenials want everything move in ready. They have money in their pocket to buy houses without need of reparations.

The longer a buyer stay in a home the more likely they are going to make an offer. Buyers stay on a vacant home an average of 5 minutes, but on a staged home they stay and average of 40 minutes.

It is important to consider the cost of the staging vs. the cost of making a reduction on the listing price and/or paying more months of mortgage. Staging a vacant home usually costs less than one mortgage payment and in average will save more than three payments. Staging is much less expensive and much more effective than the first price reduction.

Based on studies done by RESA, the return on investment for staging is of 586 %. The initial time of the house in the market makes it more interesting for buyers. Based on the same studies, the conclusion is that the homes that have been sold in the first four weeks since the start of the listing, the selling price is 1 % more than listing price. On the contrary, after 70 days in the market price reduction is of 8%.

Staging is better

·        Before listing the property

·        After the property has been in the market for several time.

Staged homes are going to rise to the top of the range price. Professionally staged homes are going to sell better than competing homes, specially than those that are not staged, including new buildings and higher price homes.

In a recent RESA study of 1,081 homes, un-staged homes spent and average of 184 days on market before staging. After staging, these homes sold on average in 41 days. Homes that were staged prior to going on the market spent sold an average in 23 days. RESA provides home staging data for real estate agents.

See samples of before and after staging